Seequent

Seequent is a global software business with large ambitions for growth. I partnered with Culture and Theory who developed their new positioning. It was defined by a single creative idea: complexity to clarity. 

I concepted and scripted a brand film that shifted market perceptions of the company as a geology software company to a globally minded organization that enables better decisions about environmental and energy challenges. Recognizing it also needed stunning drone imagery I collaborated with Director Simon Clark to capture beautiful footage that reflects the company’s evolving purpose and vision for the future.
Creative Director and Writer: Alison Farmer
DOP and Director: Simon Clark
Agency: Culture and Theory