“Collaborating with Alison on a recent campaign was one of the best partnerships I’ve had as a director. Working with Alison is a joy! Her creativity and collaborative nature are fundamental to how she works. As a director, having her partnership on a project made all of the difference to its success. We worked together on a face-paced large campaign with many moving parts and her strengths shined through in that intense environment. She has the ability to communicate extremely effectively all while sustaining a kind, respectful and fun atmosphere that keeps everyone motivated. She is someone you want to have on your team.”

-Erin Heidenreich, Director

“I had the opportunity to collaborate on a months-long video production with Alison, and her creative guidance and organizational expertise were invaluable. From directing a shoot in a field in Oklahoma with boots on, to navigating complex approvals from multiple stakeholders, her professionalism and ingenuity kept things moving forward. That was as true during the creative development and production phase as it was during edits and approvals, where her eye for detail and deep knowledge of company priorities kept the train moving. Together, Vox and T-Mobile produced stellar videos that told complex stories. The project would have been daunting without her leadership.”

-Dan Littlewood, Executive Producer The Explainer Studio at Vox Media

“Alison is a one of kind. She has a unique ability to find the relevant story that will engage and enlighten.”

-Jonte Goldwater, Managing Director Culture and Theory

“Alison is a singular talent with the ability to meld innovative creative and production skills to deliver truly groundbreaking work time and time again. I've had the absolute pleasure to work with Alison over the last 3+ years at T-Mobile. She consistently brings fresh ideas to the table, juggles multiple projects without missing a beat, and tirelessly pushes all work to it's best possible outcome....always with a smile. Alison is both a natural leader and collaborator, always available to offer advice, ask the tough questions, and partner with others in tackling complex challenges. She works incredibly hard at everything she sets her mind to but is never too busy to check in with reports & colleagues, have a laugh, and overall make her workplace better. It's truly special to have the opportunity to work with someone who possesses such a combination of skill, knowledge, grit, and joy. I've learned a ton from Alison on what it takes to create industry-leading storytelling and am truly grateful to have crossed career paths with her. I would jump at the chance to work with Alison in the future and am certain she will succeed in all her future endeavors.”

-Paul Wickler Sr Content Strategist at T-Mobile

“Over the last two years I've worked with Alison on several projects at T-Mobile and I've always been astounded by her clarity of vision. She spends an immense amount of time developing the story before a single frame of video has been captured and her understanding of story as well as production makes her a great on set partner. Alison has a firm grasp of how to tell a compelling story while keeping that story in line with the brand's overall narrative.”

-Quinn Rudee, Head of Production at Hey Brutus

“When we began the T-Mobile Brand Studio, I pushed to bring Alison Farmer onto the team as soon as possible. She has a highly collaborative approach to creative development and team leadership, and an impressive history of creating humanizing, authentic brand narratives. T-Mobile's advertising at the time was very geared towards plan-switching, sales, and magenta imagery - but lacked that human connection to customers. I knew Alison could build the team to help the brand find those stories and develop that human face. Three years later, she has created a distinct look and feel to the T-Mobile brand. It has forced major competitors to respond, mostly through imitating her creative in order to humanize themselves. I already look forward to the next time our career paths intersect. I will always value Alison's approach to storytelling and team leadership and the value she brings to any creative team.”

-Lisa Gildehaus, Senior Director, North American Studio at Nike

“We worked with Alison on a campaign produced at short notice for Women’s Refuge in New Zealand. The subject of violence and abuse in a relationship has proven chronically difficult to talk about but there’s now an increasing willingness to acknowledge it and confront it. Alison’s thoughtfulness, careful planning and clear communication resulted in interview “performances” that were powerful and direct, all carried out in a formal studio setting with first rate production values. She understood what we were trying to achieve and worked tirelessly to deliver the right words from the right people in just the right way. We’d be very happy to work with her at any time in the future.”

-Ken Double, Words. Doublefish